Each year, YouTube videos get more than one trillion views.
Every month, YouTube is checked out by over 800 million unique users.
Every day, 4 billion videos are seen on YouTube.
And while 60 hours of video are published every minute, there’s a choose group of individuals uploading YouTube videos whose videos have increased above the rest. As they acquire countless customers, they likewise earn countless dollars– all for keeping a YouTube channel.
Below, I’ve listed the top 10 YouTube channels based on the number subscribers, since November 2, 2012. I have actually also done entered into depth, to explain why these YouTuber’s have ended up being so popular and the techniques that they’ve used to make money and get rich with their YouTube videos.
# 10 FPSRussia
Overall Video Views: 484,011,920
Leading Video: http://www.youtube.com/watch?v=WOoUVeyaY_8&feature=plcp
Kyle Myers started FPSRussia on April 19, 2010 and has actually currently posted 100 videos– about one every 9 days. The videos feature Myers demonstrating a vast array of firearms and dynamites on his family farm in Georgia.
To keep things intriguing, Myers assumes the name Dimitri Potapoff and a heavy Russian accent. He’ll shoot at some intriguing targets like zombie mannequins, “watermelon people”, and pictures of Justin Bieber.
How FPSRussia Gets Views:
FPSRussia stands out largely due to the fact that it has actually a clearly specified specific niche (individuals who such as “GUNS & & EXPLOSIVES”) and it’s just the very best channel for those people on YouTube. Myers is knowledgeable about his weapons and has a seemingly limitless supply of things that go “boom” (e.g. automatic shotguns, sniper rifles, and even a full-sized tank).
The videos include remarkable production quality and a smooth, five 2nd animated intro with theme music.
FPSRussia has likewise worked together with other popular YouTube channels in order to share audiences and acquire more customers (by lawrence). The most noteworthy example is this June 19, 2011 video with Legendary Meal Time which has actually amassed over 6 million views and functions Myers “tenderizing” a piece of meat with his pistol.
Money making Methods:
FPSRussia is most likely earning over $ 100,000 annually simply from views. However Myers has also achieved a secondary profits stream by selling custom apparel on Spreadshirt. To raise awareness about the shirts and hoodies, Myers uses his shirts in the videos.
# 9 Legendary Dish Time
Overall Video Views: 468,697,450
Leading Video: http://youtu.be/m9FRSghXhDM
“We make your dreams come real, and then we eat them.”
Hailing from Canada, Impressive Dish Time has been delivering a weekly dosage of bacon given that September 2010. Each program includes host Harley Mortenstein and buddies cooking outrageous meals with junk food, liquor, and– yes– heaps of bacon.
Their unreasonable mixtures include “Quick Food Lasagna”, “Candy Pizza”, and “Meat Cereal.” Enjoying them create and take in these monstrosities is quite amusing as long as you can swallow loads of grease, cheese, and calories.
How Legendary Meal Time gets Views:
Something as audacious as Impressive Dish Time is capable of producing a big viral buzz. After its initial surge, major press interest followed. The Winnipeg Free Press, CBS News, and The Huffington Post all highlighted Emergency Medical Technician quickly after the YouTube channel was begun.
Media interest culminated when Legendary Meal Time was interviewed on The Tonight Show with Jay Leno on March 17, 2011. For the show, they produced a variation on a shepherd’s pie that was formed like an automobile. They likewise performed a live show at Comic Con 2011.
Web interest for Legendary Dish Time has fallen substantially in the last year, which might recommend that the Internet has a limited appetite for impressive dishes.
Legendary Meal Time takes a gluttonous strategy to monetization. They have actually got a line of branded t-shirts, an Epic Meal Time video game app, and they dive into affiliate marketing on their site. A tv program and a cookbook remain in the works too.
Co-creators Harley Mortenstein and Sterling Toth have both quit their day jobs to concentrate on Epic Dish Time full-time.
# 8 ShaneDawsonTV
Overall Video Views: 760,321,374
Top Video: http://youtu.be/_NLXlZivlyA
Shane Dawson got his start on YouTube in high school, when he and his buddies would turn in videos instead of standard research assignments. Considering that beginning the channel in March 2008, Shane has published 215 videos (about one every 8 days). In 2010, Shane was recognized by Forbes as the 25th most famous web star.
Now 24, Shane mostly produces YouTube comedy sketches starring him as a vibrant cast of shady characters, including Shanaynay, Ned the Geek, S. Deezy, and Auntie Hilda. He likewise spoofs music videos and television programs.
How Shane Dawson TELEVISION gets Views:
YouTube is most popular with children, teenagers, and youths– which’s precisely the niche that Shane Dawson TELEVISION matches. Many of Shane’s videos piggyback on the popularity of trending keywords for youth, like “Justin Bieber”, “Taylor Swift”, “Overly Attached Sweetheart”, and “Slender Male”.
He’s likewise a regular collaborator with other YouTube characters.
Like numerous of the YouTubers on this list, Shane has actually started a couple of companion channels (“My 2nd Channel” and “My iPhone Channel”) to broaden his influence and total variety of views.
Shane also offers t-shirts through Spreadshirt and he offers initial music through Amazon, Google Play, and iTunes.
Total Video Views: 2,893,039,285
Leading Video: http://youtu.be/U0CGsw6h60k
VEVO is an online music syndication platform showcasing music by 3 of the “big four” significant record labels: Universal Music Group, Sony Music Home entertainment, and EMI. Rihanna is a Barbadian R&B vocalist who’s signed with Def Jam (had by Universal) and she occurs to be the most subscribed VEVO artist on YouTube and the only one in YouTube’s leading ten.
The RihannaVEVO channel features Rihanna’s songs, video, “lyric videos” (tunes accompanies by animated lyrics), remixes, and behind the scenes Rihanna video.
How RihannaVEVO gets Views:
Rihanna initially increased to fame in 2005 the release of her debut cd Music of the Sun. She’s a Grammy-winner and a perennial chart-topper worldwide. RihannaVEVO is seen and subscribed so much because Rihanna has an active neighborhood of fans who love her music and want to listen on YouTube.
There are some benefits to being part of the VEVO network and Rihanna’s new video will occasionally be promoted on the channels of other popular, related artists.
With 9 videos over 100 million views, Rihanna’s videos average many more views than other channel on this list. Rihanna has earned VEVO millions of dollars in marketing earnings.
The channel likewise directs individuals get Rihanna’s upcoming album Unapologetic online and register for Rihanna’s e-mail list.
# 6 collegehumor
Total Video Views: 1,506,092,196
Leading Video: http://youtu.be/evDAi77IDhY
CollegeHumor is a funny website that was launched in 1999 and today brings in more than 15 million regular monthly unique visitors.
While the site features content from all over the web, including videos, CollegeHumor began a YouTube channel for all their initial video content. There’s a great deal of it: their NYC-based team has produced over 1,000 videos.
The videos span everything from one-off sketches to animated videos to series like “Jake and Amir” and “Hardly Working.”
How CollegeHumor gets Views:
CollegeHumor’s YouTube channel began out with an integrateded audience, platform, and personnel of video creators thanks to the success of CollegeHumor.com.
Their racy material has likewise provided them an upper hand with traffic. Browsing CollegeHumor’s top 30 videos (all which have at least 5 million views) a style emerges: 15 of the videos have sexually suggestive titles or post images.
Sex sells– especially with CollegeHumor’s main audience of “childless, reasonably informed men under the age of 35 who browse from school and home” (from Alexa).
CollegeHumor has actually made close to $ 1.5 million from advertising on YouTube alone. However they’re making extra cash by premiering all of their videos by themselves site one month before releasing them to the masses on YouTube. That means they get 100 % of the revenue from advertising and more control over the user experience.
Like most on this list, they’re in the t-shirt business too. However they have actually taken it one stop further and in fact partnered with an online clothes website, BustedTees.
# 5 freddiew
Overall Video Views: 733,286,546
Top Video: http://youtu.be/CyCyzB0CedM
With a degree from the University of Southern California School of Cinematic Arts, Freddie Wong is the most technically wise video manufacturer on this list. Because February 2006, he’s uploaded 142 videos to his YouTube channel freddiew.
The action-packed special results here are just a hair below Hollywood standards, however the videos are mainly indicated to be funny. Numerous are satires or “reality” variations of popular videogames like Portal, Mario Kart, and SkyRim.
How Freddiew gets Views:
Freddie’s videos have actually featured the biggest YouTubers around, consisting of Smosh, Ray William Johnson, and Harley Mortenstein from Legendary Meal Time.
These collaborations have definitely totaled up to 100,000’s of cross-pollinating customers, however Wong has actually gone even additionally and recruited full-on celebs to begin in his videos. Eliza Dushku and Jon Favreau have actually both brought attention to Freddiew by acting in videos on the channel.
Money making Strategies:
In 2010, Wong was employed by McDonald’s to make an industrial with fellow YouTube star Joe Penna, of MysterGuitarMan. In 2011, Electronic Arts employed him to produce and act in a TELEVISION commercial for the Battlefield 3 videogame.
The appeal of the channel brings in clients to Wong’s business, Overcrank Media, which specializes in function movie and video content.
# 4 machinima
Total Video Views: 3,762,099,896
Top Video: http://youtu.be/cRdxXPV9GNQ
“Machinima is the top video entertainment network for gamers worldwide, showcasing gameplay videos, trailers, initial series, livestreams, and the most current news for the player generation.”
If you like videogames, Machinima is most likely your favorite YouTube channel.
How Machinima gets Views:
Machinima is a terrific example of the power of the specific niche. First, they use a huge, worldwide fanbase of devoted gamers. Within that they offer playlists that will appeal to fans of certain games or categories.
Machinima has launched several other channels targeted at smaller niches within their overall gamer specific niche. Examples consist of Machinima Sports (all sports games) and Machinima Realm (for MMOs and RPGs). Each of these channels boast subscriber-counts in the hundreds of thousands.
Money making Techniques:
In addition to t-shirts and iPhone apps, Machinima offers skins for their viewers to place on their videogame consoles.
They also leverage their millions of devoted audiences (who are mostly in the sought after 18-34 male group) to promote video game releases … at a rate. At the time of this article, the Machinima YouTube channels background was an advertisement for Wreck it Ralph, a gaming-centric Disney movie.
# 3 smosh
Overall Video Views: 1,805,990,512
Top Video: http://youtu.be/2uJE48aKVNo
Beginning on November 19, 2005, Smosh is nearly as old as YouTube itself and is the earliest channel on this list. Every Friday, comedy duo Ian Hecox (24) and Anthony Padilla (25) publish a new funny video, most likely parodying the current popular culture phenomenon.
How Smosh gets Views:
Smosh’s success began when among their first videos, “Pokemon Theme Music Video”, went viral way back in 2005. Though the video was little bit more than Hecox and Padilla lip-syncing to the theme tune to Pokemon anime, it garnered 24.7 million views and was the most-viewed video on YouTube for a duration of about six months.
Eventually the video was eliminated for copyright violation, but Smosh already had a subscriber base and energy. They improved their Pokemon fans by making a series of videos called Pokemon in Real Life and have also made videos around the Harry Potter, Golden, and Legend of Zelda franchises.
In 2012, they’ve sought to expand their audience by beginning three brand-new channels: Smosh Games (videogame-related), Stop talking! Cartoons (animated), and El Smosh (Spanish language).
Smosh was tapped to be one of the YouTube’s really first partners way back in 2007. They’ve made over one million dollars from ad earnings because then. They likewise offer product through District Lines and offer their music on iTunes.
Barry Blumberg, a previous Disney executive, took an interest in the young Smosh duo early on and signed a deal to become a partner in Smosh. He’s helped them grow Smosh as a business, meaninged that hiring a staff and building a website in 2008. In 2011 Smosh was obtained by teen media powerhouse Alloy Digital, LLC.
Total Video Views: 1,346,455,881
Top Video: http://youtu.be/xfeys7Jfnx8
Nigahiga is the YouTube channel of Ryan Higa, who at 22 years of ages is the youngest YouTuber on this list. Ryan first began making low-fi video acts with a few buddies back in 2006, simply as a method to share a laughs with the rest of his high school.
But early videos like “The best ways to be Gangster” and “How to be Ninja” removed and the foolish YouTube videos ultimately ended up being a full-time task for Ryan Higa. The channel has actually come a long way and now it includes comedic original video together with standard vlogs and sketches.
How Nigahiga gets Views:
The success of Nigahiga lies in the personality of Ryan Higa. He’s an unpretentious everyman that viewers feel a genuine connection with. He’s amusing too. Still, it’s tough to fathom what sets Nigahiga up until now apart from the remainder of the YouTube crowd and validates its place as # 2 most subscribed overall.
Money making Techniques:
International brands have actually seen Nigahiga’s millions of subscribers as a chance to reach a wider audience and Higa has actually been eager to money in. He’s made videos raising awareness for Carl’s Jr. Restaurants, The Google Nexus One, and the film Despicable Me.
Video Views: 2,038,359,848
Leading Video: http://youtu.be/K2oLoBpFmho
“I’m an alcoholic garden gnome with a taste for comic books and hip-hop music. I have actually likewise been known to produce a couple of effective programs.”
In the fall of 2007, as an undergraduate student at Columbia University, Ray William Johnson would take study breaks by enjoying YouTube videos. He observed that people mostly went to YouTube to watch either viral videos or vlogs … and that’s when he had the concept to combine the two.
Equates to 3 is Johnson’s thrice-weekly YouTube show in which he highlights (and lampoons) viral videos. Each episode consists of three trending YouTube videos and averages about 5 minutes in length.
How RayWilliamJohnson get Views:
Johnson’s material is constantly fresh and amusing since he gets it straight from videos that are already going viral on YouTube. Individuals subscribe to his channel in droves due to the fact that he filters through trending videos and provides them in a way to obtain maximum laughs.
Johnson discussed his humble path to 6,000,000 customers to Forbes:
“There’s an abundance of exactly what some would call overnight success on YouTube and on the internet in basic, but that’s not the method it exercised for me. With each episode I ‘d launch, I would aim to evolve in a manner so that each episode was an enhancement on the last. Yet, I would keep the same format of each episode in location so as not to disenchant my core audience. With this, I ‘d hoped that the size of my audience would increase by a little fraction, state 0.05 %, per episode and would ultimately include up to much bigger numbers over a long duration of time.”
Equates to Three has actually expanded its audience additionally by allowing A-list celeb comedians to guest host it, consisting of Robin Williams, Kevin Smith, Kal Penn, and many more. In exchange for hosting the program, they get an opportunity to promote their own YouTube channels.
Money making Techniquess:
Ray William Johnson is as noteworthy for the manner in which he does not make cash as he is for how he does make money:
“Kindly keep in mind that I am NOT thinking about doing industrial brand offers or product endorsements. I make Youtube videos since I like carrying out and amusing, not because I care to generate income.”
Johnson told Forbes, “The majority of item placements detract from that entertainment experience.” He acknowledges that his countless customers trust him to deliver quality, amusing material which he would be threatening the value of his channel by “offering out” and using it to endorse items.
For now, Ray makes plenty of money by offering t-shirts on his website and raking in millions in ad revenue from his two billion video videos.
If you’re interested …
Here’s a connect to Income Diary’s YouTube channel. We do not fairly have a million subscribers … yet.